marketing strategy

Digital Marketing Strategy Guide: Essential Components & Action Plan

Step-by-step guide to creating a results-driven digital marketing strategy with 90-day implementation plan, budget allocation tips, essential tools, and key metrics to track ROI. Avoid common mistakes and future-proof your marketing.

What Is a Positioning Statement? How to Write One + Examples (2025 Guide)

Learn what a positioning statement really is (with 2024 examples), how to craft a killer one step-by-step, avoid common mistakes, and use it to align your marketing, product, and sales strategies. Includes templates and industry examples.